Project Description

Defining the project thoroughly provides guidance and direction in your website process. Whether creating a new website for a new business or upgrading an existing website, understanding the purpose and requirements for the website is essential. Please complete the form below. It should take several hours to provide thoughtful and insightful answers to these questions. If you don't feel confident in the answer to a question, provide your best answer and make a note in that field that you would like to discuss that question with us.

About You

Your Name (required)

Your Company/Organization (required)

Your Email (required)

Your telephone number (required)


Project Purpose

Briefly describe the purpose and concept of the site:

What product or service will this site provide to the clients:

If this project ties into other issues - product launch, marketing campaign, etc - describe that issue and the schedule for that issue:


General Project Information

What is your current (or intended) web address or URL:

What is your desired launch date

What is your budget for the project?


Target Audience

Describe your clients and prospective clients as thoroughly as possible.

What is the desired result of the prospects' visit to the website? Select all that apply.
 Purchase an item or service Signup for an account Request information Obtain information Respond to advertisements

How many 'hits' do you expect on a daily/monthly basis, initially and as your site attains maturity?

Project Description

Is this a new site or a re-design of an existing site?

Does the project require branding and/or logos?

Has the copy been written for the project?

Does this project require creating or locating design graphics?

Approximately how many pages will your site contain?

Will this be a membership site? If so, describe the features/benefits your site will provide to members


Look and Feel

Describe the essential characteristics of your desired site (graphical elements, layout, etc.).

Provide the urls of two or three sites that reflect the concepts described above and a description of what you like/dislike about each site.

Ok! Now we have the basis for a discussion about your website project. Click the Send button below and we will contact you soon!