Category Archives: Website Design

Use Video for Increased Effectiveness and Better SEO Scores!

Web video dramatically increases website effectiveness. Consider these statistics: Visitors are 144% more likely to purchase a product after seeing a video. A web page with video is 53 times more likely to achieve a page one listing on Google. Videos in search results have a 41% higher click through rate than text results. And Google rewards web pages where visitors Continue Reading...
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Upgrade Your Site’s Typography

Recently there have been some very exciting developments in website typography. We are no longer limited to the fonts currently installed on the viewer’s computer! We’ve always used different fonts within images, but these are not accessible by search engines such as Google or Yahoo, so they are of very limited value. For the great Continue Reading...
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Optimizing Web Pages

This article discusses some of the basic concepts of optimizing a web page to make the web page load quickly – or at least, more quickly. It is for the benefit of those who are not technically oriented, but need to have a means of discussing these concepts with their web developer. Reduce the amount Continue Reading...
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Hiring a Web Developer Part 04

Interviewing Your Prospective Web Developer Effective techniques in interviewing a web developer can make the difference between success and disaster for your website project. If possible, interviews should be performed on a face-to-face basis. In my case, most of my current clients were referred to me and I have met only a few of them Continue Reading...
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Hiring a Web Developer Part 02

Evaluating Your Prospective Web Developer You have assembled a list of at least three web developers. You may have looked at sites you liked and obtained the name of the developer, or you were referred by people you know who were satisfied with their web developer or you just did a search on the internet… Continue Reading...
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How to Hire a Web Developer Part 01

Web sites are not optional for the vast majority of businesses anymore. Without a website, no one will find your business because no one uses the Yellow Pages anymore – they go straight to Google or BING or whatever their favorite search engine is that week. And even if they did find you in the Continue Reading...
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